privacy policy

Privacy Policy

Unless otherwise stated below, the provision of your personal data is neither legally nor contractually required, nor is it necessary for the conclusion of a contract. You are not obligated to provide the data. Failure to provide it will have no consequences. This only applies unless otherwise stated during the subsequent processing operations.
“Personal data” means any information relating to an identified or identifiable natural person.

Server log files
You can visit our websites without providing any personal information.
Each time you access our website, usage data is transmitted to us or our web host/IT service provider via your internet browser and stored in log files (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred, and the requesting provider.
The processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in ensuring the smooth operation of our website and improving our offering.

Your data may be transferred to third countries outside the EU, particularly to Canada and the USA, and processed there. An adequacy decision of the EU Commission exists for Canada. An adequacy decision of the EU Commission exists for the USA: the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to those of the EU Commission's standard contractual clauses.

contact

Person responsible
Please contact us if you wish. The person responsible for data processing is: Katharina Schmitt, Hauptstr. 42, 97332 Volkach , Germany, +49 9381 5242280, info@diavon.de

Customer's proactive contact via email
If you initiate business contact with us via email, we will only collect your personal data (name, email address, message text) to the extent you provide it. This data processing serves to process and respond to your contact request.
If the contact serves to carry out pre-contractual measures (e.g. advice in the event of purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 (1) (b) GDPR.
If contact is made for other reasons, this data processing is based on Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object to this processing of personal data concerning you based on Art. 6 (1) (f) GDPR at any time for reasons arising from your particular situation.
We will only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.

Collection and processing when using the contact form
When you use the contact form, we collect your personal data (name, email address, message text) only to the extent you provide it. Data processing serves the purpose of establishing contact.

If the contact serves to carry out pre-contractual measures (e.g. advice in the event of purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 (1) (b) GDPR.
If contact is made for other reasons, this data processing is based on Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object to this processing of personal data concerning you based on Art. 6 (1) (f) GDPR at any time for reasons arising from your particular situation.
We will only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.

WhatsApp Business
If you contact us via WhatsApp, we use the WhatsApp Business version of WhatsApp Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "WhatsApp"). If you are located outside the European Economic Area, this service is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).
The data processing serves to process and respond to your contact request. For this purpose, we collect and process your mobile phone number stored with WhatsApp, your name if provided, and other data to the extent you provide it. We use a mobile device for the service, whose address book only stores data from users who have contacted us via WhatsApp. Personal data will therefore not be passed on to WhatsApp without your prior consent.
Your data will be transmitted by WhatsApp to Meta Platforms Inc. servers in the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Meta Platforms Inc. has certified itself according to the TADPF and is thus committed to complying with European data protection principles. If the contact serves to carry out pre-contractual measures (e.g., advice in the event of a purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is based on Art. 6 (1) (b) GDPR.
If contact is made for other reasons, this data processing is based on Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in providing quick and easy contact and answering your inquiry. In this case, you have the right to object to this processing of personal data concerning you based on Art. 6 (1) (f) GDPR at any time for reasons arising from your particular situation.
We use your personal data only to process your request. Your data will then be deleted in compliance with statutory retention periods unless you have consented to further processing and use.
Further information on terms of use and data protection when using WhatsApp can be found athttps://www.whatsapp.com/legal/#terms-of-service and https://www.whatsapp.com/legal/#privacy-policy .

Customer account orders

Customer account
When you open a customer account, we collect your personal data to the extent specified therein. The data processing serves the purpose of improving your shopping experience and simplifying order processing. Processing is carried out on the basis of Art. 6 (1) (a) GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of your consent until the revocation. Your customer account will then be deleted.

Collection, processing and transfer of personal data when placing orders
When you place an order, we collect and process your personal data only to the extent necessary to fulfill and process your order and to process your inquiries. Providing this data is required to conclude a contract. Failure to provide this data will result in no contract being concluded. Processing is based on Art. 6 (1) (b) GDPR and is necessary to fulfill a contract with you.
Your data may be shared with, for example, shipping companies, dropshipping or fulfillment providers, payment service providers, order processing service providers, and IT service providers. In all cases, we strictly adhere to legal requirements. The scope of data transfer is limited to a minimum.
Your data may be transferred to third countries outside the EU, particularly to Canada and the USA, and processed there. An adequacy decision of the EU Commission exists for Canada. An adequacy decision of the EU Commission exists for the USA: the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to those of the EU Commission's standard contractual clauses.

Advertising


Use of the email address for sending newsletters
We use your email address to send you information and offers via newsletter, provided you have expressly consented to this. Data processing serves exclusively for the purpose of advertising. For this purpose, we process your email address and, if applicable, other data that you have voluntarily provided when registering for our newsletter.
Processing is based on Art. 6 (1) (a) GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list. Despite being removed from the mailing list, we may continue to store your email address in a so-called blacklist to prevent you from receiving newsletter emails from us in the future. This storage is based on Art. 6 (1) (f) GDPR out of our and your legitimate interest in preventing the further use of your email address to send our newsletter. You have the right to object to this processing of personal data concerning you at any time for reasons arising from your particular situation.

Use of Mailchimp
We use the service of Rocket Science Group LLC (675 Ponce de Leon Ave NE, Suite 5000 Atlanta, GA 30308, USA; “Mailchimp”) to send the newsletter as part of order processing.
We will forward the information you provide during newsletter registration (email address, first and last name, if applicable) to Mailchimp. This data processing serves the purpose of sending the newsletter and its statistical analysis.
To evaluate newsletter campaigns, the newsletters sent contain a 1x1 pixel graphic (tracking pixel) or a tracking link. This allows us to determine whether you have opened the newsletter and whether you have clicked on any integrated links. In this context, we collect your personal data, such as your IP address, browser type and device, and the time of access. This data can be used to create user profiles under a pseudonym. The collected data is not used to identify you personally. The collected data is used solely for statistical analysis to improve newsletter campaigns.
Your data is generally transferred to Mailchimp servers in the USA and stored there. For the USA, the EU Commission has adopted an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Mailchimp is not certified under the TADPF. Data transfers are based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data, available at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de .
Your personal data is processed on the basis of Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in a targeted, effective, and user-friendly newsletter system. You have the right to object to this processing of personal data concerning you at any time for reasons arising from your particular situation.
Further information and MailChimp’s privacy policy can be found at: https://mailchimp.com/de/legal/data-processing-addendum/ and https://www.intuit.com/privacy/statement/ .


Inventory management

Use of an external inventory management system
We use a merchandise management system to process your order. For this purpose, your personal data collected during the order process will be transferred to

Shopify
transmitted.

The processing of your personal data serves the purpose of fulfilling the contract concluded with you and is based on Art. 6 (1) (b) GDPR.


Payment service providers

Using PayPal Express
We use the PayPal Express payment service provided by PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The purpose of this data processing is to offer you payment via the PayPal Express payment service. To integrate this payment service, PayPal must collect, store, and analyze data (e.g., IP address, device type, operating system, browser type, and device location) when you visit the website. Cookies may also be used for this purpose. Cookies enable the recognition of your browser.
Your personal data is processed on the basis of Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object to this processing of personal data concerning you at any time for reasons arising from your particular situation.
By selecting and using PayPal Express, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is based on Art. 6 (1) (b) GDPR. Further information on data processing when using the PayPal Express payment service can be found in the associated privacy policy at www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS .

Using PayPal Check-Out
We use the PayPal Check-Out payment service provided by PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. Data processing serves the purpose of offering you payment via the payment service. By selecting and using payment via PayPal, credit card via PayPal, direct debit via PayPal, or "Pay Later" via PayPal, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is based on Art. 6 (1) (b) GDPR.

Cookies may be stored that enable your browser to be recognized. The resulting data processing is based on Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object to this processing of personal data concerning you at any time for reasons arising from your particular situation.

Credit card via PayPal, direct debit via PayPal & “Pay later” via PayPal
For certain payment methods such as credit card via PayPal, direct debit via PayPal or "Pay later" via PayPal, PayPal reserves the right to obtain a credit report based on mathematical-statistical procedures using credit agencies. For this purpose, PayPal transmits the personal data required for a credit check to a credit agency and uses the information received on the statistical probability of a payment default to make a balanced decision about the establishment, implementation or termination of the contractual relationship. The credit report may contain probability values ​​(score values) that are calculated on the basis of scientifically recognized mathematical-statistical procedures and whose calculation includes, among other things, address data. Your legitimate interests will be taken into account in accordance with the statutory provisions. The data processing serves the purpose of the credit check for the initiation of a contract. The processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in protection against payment default if PayPal makes an advance payment.
You have the right to object to this processing of personal data concerning you based on Art. 6 (1) (f) GDPR at any time by notifying PayPal, for reasons related to your particular situation. Providing this data is necessary for concluding the contract using your preferred payment method. Failure to provide this data will result in the contract not being concluded using your chosen payment method.

Third-party providers
When paying using a third-party payment method, the data required for payment processing will be transmitted to PayPal. This processing is based on Art. 6 (1) (b) GDPR. To process this payment method, PayPal may then forward the data to the respective provider. This processing is based on Art. 6 (1) (b) GDPR. Local third-party providers can include, for example:
  • Apple Pay (Apple Distribution International Ltd., Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
  • Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)

Purchase on account via PayPal
When paying via invoice, the data required for payment processing is first transmitted to PayPal. To process this payment method, PayPal then transmits the data to Ratepay GmbH (Franklinstraße 28-29, 10587 Berlin; "Ratepay") in order to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Art. 6 (1) (b) GDPR. Ratepay may conduct a credit check based on mathematical-statistical procedures (probability or score values) using credit agencies according to the process already described above. The data is processed for the purpose of credit assessment for the initiation of a contract. The processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in protecting against payment default when Ratepay makes advance payments. Further information on data protection and which credit agencies use Ratpay can be found at https://www.ratepay.com/legal-payment-dataprivacy/ and https://www.ratepay.com/legal-payment-creditagencies/ .

Further information on data processing when using PayPal can be found in the associated privacy policy at https://www.paypal.com/de/webapps/mpp/ua/privacy-full .

Use of the payment service provider Stripe
We use the payment service Stripe from Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, on our website. Data processing serves the purpose of offering you payment via the payment service. By selecting and using Stripe, the data required for payment processing will be transmitted to Stripe in order to fulfill the contract with you using the selected payment method. This processing is based on Art. 6 (1) (b) GDPR.
Stripe reserves the right, if necessary, to obtain a credit report based on mathematical-statistical procedures using credit agencies. For this purpose, Stripe transmits the personal data required for a credit check to a credit agency and uses the information received on the statistical probability of a payment default to make a balanced decision about the establishment, implementation, or termination of the contractual relationship. The credit report may contain probability values ​​(score values) calculated on the basis of scientifically recognized mathematical-statistical procedures and which, among other things, include address data in their calculation. Your legitimate interests will be taken into account in accordance with the statutory provisions. The data processing serves the purpose of the credit check for the initiation of a contract. The processing is carried out on the basis of Art. 6 (1) (f) GDPR due to our overriding legitimate interest in protecting against payment default when Stripe makes advance payments.
You have the right to object to this processing of personal data concerning you based on Art. 6 (1) (f) GDPR at any time by notifying Stripe, for reasons related to your particular situation. Providing the data is necessary for concluding the contract using your desired payment method. Failure to provide this data will result in the contract not being concluded using your chosen payment method.
All Stripe transactions are subject to the Stripe Privacy Policy, which can be found at https://stripe.com/de/privacy 

Cookies

Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string that allows the browser to be uniquely identified when the website is visited again.
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before cookies are set and decide whether to accept them individually, as well as prevent the storage of cookies and the transmission of the data they contain. Cookies already stored can be deleted at any time. However, please note that in this case, you may not be able to use all the functions of this website to their full extent.
The following links will tell you how to manage (including deactivate) cookies in the most important browsers:
Technically necessary cookies
Unless otherwise stated in the privacy policy below, we only use technically necessary cookies to make our website more user-friendly, effective, and secure. Furthermore, cookies enable our systems to recognize your browser even after you change pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. These require that the browser is recognized even after you change pages.
The use of cookies or similar technologies is based on Section 25 (2) of the Telemedia Act (TDDDG). Your personal data is processed on the basis of Art. 6 (1) (f) GDPR, based on our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offering.
You have the right to object to the processing of personal data concerning you at any time for reasons related to your particular situation.
Use of Cookiebot
We use the consent management tool Cookiebot from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark (“Cookiebot”) on our website.
The tool allows you to grant consent to data processing via the website, in particular the use of cookies, as well as to exercise your right to withdraw consent you have already granted. Data processing serves the purpose of obtaining and documenting the necessary consent to data processing and thus complying with legal obligations.
Cookies may be used for this purpose. The following information, among others, may be collected and transmitted to Cookiebot: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, and consent status. This data will not be shared with other third parties.
Data processing is carried out to fulfill a legal obligation on the basis of Art. 6 (1) (c) GDPR.
Further information on Cookiebot’s privacy policy can be found at: https://www.cookiebot.com/de/privacy-policy/


Analysis Advertising Tracking Communication

Use of Google Analytics 4
We use the web analysis service Google Analytics from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. Google will use the information obtained on behalf of the website operator to evaluate your use of the website, to compile reports on website activity, and to provide the website operator with other services related to website activity and internet usage.
The following information may be collected, among others: IP address, date and time of the page visit, click path, information about the browser and device you use, pages visited, referrer URL (website from which you accessed our website), location data, and purchasing activities. Google may link your data to other data, such as your search history, your personal accounts, your usage data from other devices, and any other data Google has about you.

The IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area.

Google uses technologies such as cookies, web storage in the browser, and tracking pixels that enable an analysis of your website use. The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (1) of the Telemedia Act (TDDDG) in conjunction with Article 6 (1) (a) of the GDPR.

Your personal data is processed with your consent on the basis of Art. 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.

We use the advanced implementation of consent mode (Advanced Consent Mode). This means that even if consent is not granted, user data is transmitted to Google in the form of "pings." These pings may contain, among other things, the following information: IP address to determine the IP country (the IP address is not logged), date and time of the page visit, URL of the pages visited, user agent, referrer URL (website from which our website was accessed), or information about the triggering of website events such as a conversion. Based on this information, Google models user data in order to be able to conduct a comprehensive usage analysis despite the refusal of consent.

The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. For the USA, the EU Commission has implemented an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is thus committed to adhering to European data protection principles. Both Google and US government authorities have access to your data.

Further information on terms of use and data protection can be found at https://policies.google.com/technologies/partner-sites and at https://policies.google.com/privacy?hl=de&gl=de .

Using the Meta Pixel
We use the meta pixel of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "Meta") on our website.
Meta and we are jointly responsible for the collection of your data when integrating the service and the transmission of this data to Meta. This is based on an agreement between us and Meta on the joint processing of personal data, which defines the respective responsibilities. The agreement is available at https://de-de.facebook.com/legal/terms/businesstools . According to this agreement, we are particularly responsible for fulfilling the information obligations pursuant to Art. 13 and 14 GDPR, for adhering to the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Art. 33 and 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the agreement on joint processing. Meta is responsible for enabling the rights of data subjects in accordance with Articles 15 - 20 GDPR, for complying with the security requirements of Article 32 GDPR with regard to the security of the service and for complying with the obligations under Articles 33 and 34 GDPR, insofar as a breach of the protection of personal data affects Meta's obligations under the joint processing agreement.
The application serves the purpose of targeting website visitors with interest-based advertising on the social networks Facebook and Instagram. For this purpose, the Meta remarketing tag has been implemented on the website. This tag establishes a direct connection to the Meta servers when you visit the website. This transmits to the Meta server which of our pages you have visited. Meta assigns this information to your personal Facebook and/or Instagram user account. When you visit the social networks Facebook or Instagram, you will then be shown personalized, interest-based ads.
The application also serves the purpose of compiling conversion statistics. This allows us to learn the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag, as well as what actions were taken after being redirected to this website. However, we do not receive any information that could personally identify users.
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
Your personal data is processed with your consent on the basis of Art. 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
You can deactivate the "Custom Audiences" remarketing feature here. Further information on how Meta collects and uses data, your rights in this regard, and options for protecting your privacy can be found in Meta's privacy policy at https://www.facebook.com/about/privacy/ .

Use of Google Ads Conversion Tracking
We use the online advertising program "Google Ads" on our website, including conversion tracking (visit action analysis). Google Conversion Tracking is an analytics service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).
When you click on an ad served by Google, a conversion tracking cookie is stored on your computer. These cookies have a limited validity period, contain no personal data, and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked across the websites of Google Ads customers.
The information collected using the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. We use the advanced consent mode. Even if consent is not given, user data is transmitted to Google in the form of “pings.” These pings can contain, among other things, the following information: IP address to derive the IP country (the IP address is not logged), date and time of the page visit, URL of the pages visited, user agent, referrer URL (website from which our website was accessed), or information about the triggering of website events such as a conversion. Google uses this information to model user data in order to be able to carry out a comprehensive usage analysis despite the refusal of consent.
Your data may be transferred to Google LLC's servers in the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (s) 1 of the Telemedia Act (TDDDG) in conjunction with Article 6 (1) (a) of the GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) of the GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information and Google’s privacy policy can be found at: https://www.google.de/policies/privacy/
Use of Google AdSense
We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. The data processing serves the purpose of renting advertising space on the website and targeting website visitors with interest-based advertising. Using this function, visitors to the provider's website are shown personalized, interest-based advertising from the Google Display Network. Google uses cookies that enable an analysis of your website use. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. For the USA, an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists. Google has certified itself according to the TADPF and is therefore committed to adhering to European data protection principles. Google may transfer this information to third parties where required to do so by law, or where third parties process the data on Google's behalf. Under no circumstances will Google associate your IP address with any other data held by Google.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (s) 1 of the Telemedia Act (TDDDG) in conjunction with Article 6 (1) (a) of the GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) of the GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information and Google’s privacy policy can be found at: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/

Using Shopify Inbox
We use the Shopify Inbox live chat system from Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website as part of a contract processing agreement. Shopify is an affiliate of Shopify Inc. (151 O'Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).
Data processing serves the purpose of direct and efficient communication between you and us as the provider. Data is stored and processed for the operation of the system and to optimize the service.
To operate the live chat system, cookies may be used to recognize your browser. The following information may be collected and processed: IP address and personal data you provide when using the chat system.
Your data may be transferred to third countries outside the EU, particularly to Canada and the USA, and processed there. An adequacy decision of the EU Commission exists for Canada. An adequacy decision of the EU Commission exists for the USA: the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to those of the EU Commission's standard contractual clauses.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (s) 1 of the Telemedia Act (TDDDG) in conjunction with Article 6 (1) (a) of the GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) of the GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information on data protection at Shopify can be found at https://www.shopify.com/de/legal/datenschutz and https://www.shopify.com/de/legal/dpa .

Plug-ins and other


Use of social plug-ins
We use social media plug-ins on our website. The integration of social media plug-ins and the associated data processing serve the purpose of optimizing advertising for our products.
When social plug-ins are integrated, a link is established between your computer and the servers of the provider of the social network. The plug-in is displayed on the page by a message to your browser, provided you have expressly consented to this. Both your IP address and information about which of our pages you have visited are transmitted to the provider's servers. This applies regardless of whether you are registered or logged in to the social network. Data is also transmitted to unregistered or unlogged-in users. If you are connected to one or more of your social network accounts at the same time, the information collected can also be assigned to your corresponding profiles. When you use the plug-in functions (e.g. by clicking the button), this information is also assigned to your user account. You can prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (s) 1 of the Telemedia Act (TDDDG) in conjunction with Article 6 (1) (a) of the GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) of the GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
The social networks listed below are integrated into our website via social plug-ins. Further information on the scope and purpose of data collection and use, as well as your rights and options for protecting your privacy, can be found in the linked privacy policies of the providers.

Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland)
Meta Platforms Ireland and we are jointly responsible for the collection of your data when the service is integrated and for the transmission of this data to Facebook. This is based on an agreement between us and Meta Platforms Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement is available at https://www.facebook.com/legal/controller_addendum . According to this agreement, we are particularly responsible for fulfilling the information obligations pursuant to Art. 13 and 14 GDPR, for adhering to the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Art. 33 and 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the agreement on joint processing. Meta Platforms Ireland is responsible for enabling the rights of data subjects in accordance with Articles 15 - 20 GDPR, for complying with the security requirements of Article 32 GDPR with regard to the security of the service and for complying with the obligations under Articles 33 and 34 GDPR insofar as a breach of the protection of personal data affects Meta Platforms Ireland's obligations under the joint processing agreement.
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
For more information about the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please see Facebook's privacy policy at https://www.facebook.com/about/privacy/ .
Instagram of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://help.instagram.com/155833707900388
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself according to the TADPF and is thus committed to complying with European data protection principles.

Use of Google reCAPTCHA
We use the reCAPTCHA service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. This query is used to distinguish between human input and automated machine processing. For this purpose, your input is transmitted to Google and used there. In addition, the IP address and any other data required by Google for the reCAPTCHA service are transmitted to Google. This data is processed by Google within the European Union and may also be transferred to Google LLC servers in the USA. For the USA, the EU Commission has adopted an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (s) 1 of the Telemedia Act (TDDDG) in conjunction with Article 6 (1) (a) of the GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) of the GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information about Google reCAPTCHA and the associated privacy policy can be found at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy .
Use of Google invisible reCAPTCHA
We use the invisible reCAPTCHA service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
This serves the purpose of distinguishing between input by a human and automated, machine-based processing. In the background, Google collects and analyzes usage data that Invisible reCAPTCHA uses to distinguish regular users from bots. For this purpose, your input is transmitted to Google, where it is further processed. In addition, the IP address and any other data required by Google for the Invisible reCAPTCHA service are transmitted to Google.
This data is processed by Google within the European Union and may also be transferred to Google LLC servers in the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (s) 1 of the Telemedia Act (TDDDG) in conjunction with Article 6 (1) (a) of the GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) of the GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information about Google reC APTCHA and the associated privacy policy can be found at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy

Integration of the Händlerbund member logo
The Händlerbund member logo (Händlerbund eV, Kohlgartenstraße 11-13, 04315 Leipzig) is integrated into our website. When you visit our website, the browser used on your device automatically sends information to the Händlerbund eV server. This information is temporarily stored in a so-called server log file for 7 days. The following information is collected without your intervention and stored until automatically deleted:
  • IP address of the requesting computer,
  • Date and time of access,
  • Name and URL of the retrieved file,
  • Website from which access is made (referrer URL),
  • browser used and, if applicable, the operating system of your computer as well as the name of your access provider.
The temporary storage of the IP address by the system is necessary to enable delivery of the website. For this purpose, the IP address must be stored for the duration of the session. Storage in log files occurs to ensure the functionality of the website. Furthermore, the data is used to optimize the website and ensure the security of the information technology systems. This data is not stored together with other personal data. The legal basis for data processing is Art. 6 (1) (f) GDPR.

Use of Google Fonts
We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The data processing serves the purpose of ensuring a consistent display of fonts on our website. To load the fonts, a connection to Google servers is established when the page is accessed. Cookies may be used for this purpose. Among other things, your IP address and information about the browser you use are processed and transmitted to Google. This data is not linked to your Google account.
Your data may be transferred to the USA. For the USA, the EU Commission has issued an adequacy decision, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself under the TADPF and is thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) (s) 1 of the Telemedia Act (TDDDG) in conjunction with Article 6 (1) (a) of the GDPR. Your personal data is processed with your consent in accordance with Article 6 (1) (a) of the GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of your consent until the revocation.
Further information on data processing and data protection can be found at https://www.google.de/intl/de/policies/ and at https://developers.google.com/fonts/faq .

Rights of data subjects and storage period

Duration of storage
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then in accordance with statutory retention periods, in particular those under tax and commercial law, and then deleted after the expiry of the period unless you have consented to further processing and use.

Rights of the data subject
If the legal requirements are met, you are entitled to the following rights under Articles 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.
In addition, according to Art. 21 (1) GDPR, you have the right to object to processing based on Art. 6 (1) (f) GDPR and to processing for direct marketing purposes.


Right to lodge a complaint with the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that the processing of your personal data is unlawful.

You can lodge a complaint with the supervisory authority responsible for us, which you can reach using the following contact details:

Bavarian State Office for Data Protection Supervision (BayLDA)
Promenade 18
91522 Ansbach
Phone: +49 981 1800930
Fax: +49 981 180093800
Email: poststelle@lda.bayern.de


Right of objection
If the personal data processing listed here is based on our legitimate interest pursuant to Art. 6 (1) (f) GDPR, you have the right to object to this processing at any time with future effect for reasons arising from your particular situation.
Once you have objected, the processing of the data in question will be stopped unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

last updated: 22.10.2024